Lab-Grown Diamonds Will Continue To Trend in 2025
The lab-grown segment is constantly reinventing itself, looking for new opportunities to influence the consumers. It is particularly ripe for retailers who can effectively communicate the value proposition of lab-grown diamonds while maintaining the emotional appeal that makes diamond jewelry special. However, it is the more global scale that really shows its success.
Perhaps most tellingly, even traditional powerhouse De Beers is still putting a lot of effort and investments into developing the lab-grown diamond technology and broadening their applications. While the company has shifted away from the jewelry with man-made stones, its research division Element Six has become the largest Western supplier of manufactured diamonds for industrial applications – demonstrating the technology's maturity and reliability.
At the same time, the gem quality segment of the LGD industry saw very significant advancements in 2024. Leading luxury brands including Prada and Tiffany have embraced mad-made stones, introducing them into their jewelry collections, which further helped establish their legitimacy in the high-end market.
As this year comes to an end, we can rest assured that lab-grown diamonds continue to trend in 2025, with jewelers and customers alike. Timothy Iwata, Prada's jewelry director, emphasizes that lab-created stones aren't just replicating nature – they're pushing the boundaries of cutting techniques and redefining luxury materials. Ever since the technology of man-made gemstones made it possible to create exquisite designs with diamonds of unique cuts and colors - and at the lower price, the consumer's demand and desire has been shifting toward this segment. With the USA and EU's continuous ban on Russian diamonds and increasing consumer focus on ethical sourcing, lab-grown gems give retailers the chance to offer complete traceability and transparency – qualities that particularly resonate with Gen Z and millennial buyers. And due to improving production efficiency, the margins for the jewelry stores should continue to be strong.
This segment represents not just a trend, but a fundamental shift in the jewelry industry's landscape. For retailers looking to capitalize on this trend, partnering with established suppliers will be crucial as the market continues to evolve through 2025 and beyond. LaBrilliante is your choice!
